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create new google ads campaign

DJ PPC Tip: How To Create A Google Ads Search Campaign Part I

October 1, 2019 by Matthew Campbell
As the saying goes, "Don't put the cart before the horse".  That being said, the first step to start your process of running ads in Google search is to create an Ads campaign.  However, I did not want you to create an ads campaign and think you would be instantly getting leads.  Yes, you can waste lots of money before finding the magic formula. This is why I started with tips on the types of keyword match types to target and how to find and add negative keywords to your Google Ads account.  Now that you have these tools in your ads toolbelt, let's start the process of how to create a Google Ads search campaign - specific for DJs. In order to start the process, you must already have a Google Ads account with your credit card information entered.  Next, log in to your account and go to campaigns.  T... [read more]
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Essential Benefits of Throwing a Casino Party

September 28, 2019 by Mobile Beat
You can consider many ways of throwing a party to friends, family, or colleagues. What you should focus on is having an unforgettable experience. So, the party has to rock! There are many casinos offering excellent services to clients. They also have online apps to improve usability such that PlayMGM App changed to BetMGM. In this article, I have highlighted the reasons why you need to throw a casino-themed party. Saving time and money Parties consume time and without forgetting expensive. You have to also decide the guest to host, the type of entertainment to consider and many others. So, you need to create time for meetings and looking for equipment needed for the party. It means there is much time wasted. Don’t forget about the budget you need for entertainment. So, choosing a casino party is the... [read more]
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Stay Tuned for some Great New Interviews

September 26, 2019 by Michael Cordeiro
I've been working hard all summer to nail down some interviews with people that have not only impacted music and culture but are also changing our industry. Sharing, learning and listening to the stories from these amazing people has been incredible. We cover music, life, travel, working with legends and much more. I wish I could share every word they said with you. Suffice it to say that I've captured the best stuff and put all together for you. Is Disco dead? Not according to Jason Weintraub (AKA Disco Twitter). Jason has been traveling the world promoting disco goodness. In our September issue interview he reveals how he makes old disco tunes so... [read more]
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VirtualDJ 2020 – the Smarter Choice

September 22, 2019 by Mobile Beat
Miami, Florida September 22, 2019 — Atomix Productions has released the latest version of their flagship DJ software: VirtualDJ 2020. VirtualDJ 2020 continues to build upon the excellent reputation of VirtualDJ as having the most innovative features, and introduces a new workflow and layouts to cater to all sorts of DJs, from beginners to skilled professionals. While VirtualDJ has historically been the uncontested leader on the mobile DJ market, VirtualDJ 2020 reaffirms being a serious contender for the club DJs and producers market. Its fresh look and new intuitive workflow will help users from all backgrounds to perform better, while some innovative features also cater to all groups: From the new powerful Event Scheduler that mobile DJs and radio DJs will love, to the unique Advanced Harmonic... [read more]
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The Best VPN for Gaming

September 20, 2019 by Mobile Beat
When people put together a gaming setup, they tend to focus on graphics cards, fast internet, controllers, CPU speeds, and gaming headsets or chairs. And all of those things are essentials for serious gamers, but even the most experienced players sometimes leave out a very important ingredient of a grade A gaming rig: a high-quality Virtual Private Network (VPN). Why are VPNs essential to modern gaming? There are actually plenty of reasons. Firstly, they ensure anonymity on chat rooms and gaming platforms. So, if you annoy a fellow gamer and they try to dox your identity, you’ll be fully protected and safe from harm. That’s especially handy for parents with kids who love multiplayer games like Fortnite. Secondly, VPNs can deliver enhanced ping speeds, by routing traffic straight to gaming servers, i... [read more]
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Denon DJ Prime 4 Upgrades Connectivity, Adds Streaming

September 5, 2019 by Dan Walsh
DENON DJ® v1.4 FIRMWARE PUBLIC BETA RELEASE BRINGS TIDAL STREAMING SUPPORT FOR PRIME 4 STANDALONE DJ HARDWARE  PRIME 4 now WiFi-activated and enabled for TIDAL music streaming service  Cumberland RI, USA (September 5, 2019)—Denon DJ (www.denondj.com), a leading manufacturer of premium DJ products and solutions, today announced its Prime 4 smart controller is now enabled for both hard-wired and Wi-Fi internet connection, via a new v1.4 Firmware update. This update, delivered within a forum-based public beta initiative, brings the global stream and entertainment platform TIDAL—the first of Denon DJ’s premium content streaming partners— to the Prime 4, with SC5000 and SC5000M support to follow in short order. Both the beta group members and current Prime Series users (following product registrat... [read more]
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Select negative Keyword List

DJ PPC Tip: Use Negative Keywords to Stop Wasting Money

September 1, 2019 by Matthew Campbell
In my last article, you learned about keyword phrase match types to help stop spending money wastefully in Google Ads with your target keywords.  Today, I will cover how to add negative keywords so that your ads do not show in searches that will not result in a lead or are irrelevant to your business.   Negative keywords prevent your ads from displaying for particular keywords and keyword phrases that you indicate in a negative keyword list. Before adding negative keywords, you first must know what searches your ads are showing for in Google.  To do so, you must navigate to the search terms report. Sign in to your Google Ads account. Click All Campaigns in the navigation pane on the left, then click Keywords in the page menu. Click Search terms at the top of the page. [caption id=... [read more]
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19 Things You Can Do This Fall To Improve Your Business

September 1, 2019 by Michael Cordeiro
September in New England usually means wedding season is starting to wind down, school dances are back in full swing and it's time to think about Holiday parties. After a busy summer season it's a good idea to look around your office and catch up some things you've let slide. There's equipment to be fixed, things to be cleaned, social media and marketing to catch up on, etc. Time to switch gears a little. Here is a really spot on list of ideas from a marketing website I follow. I firmly believe that to truly grow your business, you need to digest content from a variety of sources. I came across Josh Pather on Instagram a few months ago. Not all of h... [read more]
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MOBILE BEAT #209 – ONLINE NOW

August 31, 2019 by Dan Walsh
Comparison / Contrast for DJs Way back when, as a freshman in college, my first writing prof introduced me to the wonders of the "comparison/contrast" essay: It's where you take a look at the similarities and/or differences between two things or subjects as a way to express some interesting truth about them. This Mobile Beat issue, which I originally thought would be a bunch of unrelated articles, actually offers a pretty good helping of comparisons and contrasts: competition/teamwork, cutting-edge quick mixing/crowd-pleasing classic song lists, how to build company culture/how NOT to build company culture, and so on. We even profile a solo operator... [read more]
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The 5 most underrated sites for EDM music

August 31, 2019 by Mobile Beat
We all need a bit of music in our lives, be it to brighten up a gloomy day or help alleviate the pain of a long car journey. Put simply, music - and in this case, electronic dance music - is the perfect accompaniment to any day. Life would be extremely dull without it, right? But not all of us are listening to our favourite artists via the same platforms and various services out there that provide the music we know and love. One more notable way some of us are accessing music is through the use of torrent sites as they allow us to find a whole host of songs, usually for free of charge, and at the touch of a button or two. Torrent sites are convenient, easily accessible and have a vast array of tunes to search for and, subsequently, download. Some torrent sites might not be accessible inside or outside o... [read more]