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Austin's Best DJs Blog

Smart DJ Tips: What DJs Can Learn From Mark Wahlberg

January 18, 2018 by Jason Rubio
If you haven't heard about the recent Mark Wahlberg story, I'll briefly fill you in. Mark Wahlberg and Michelle Williams were recently filming for All the Money, and questions surfaced about the gender pay gap issues. Mark had a part in his contract which stated that he could renegotiate his movie fee. Even though he took a significant salary cut from his usual fees, he was still paid over $1 million to do the movie; meanwhile, Michelle Williams also agreed to film the movie, but had a standard clause that allowed for a certain amount of reshoot time if she could make herself available." When it was all said and done, Mark Wahlberg got paid $1 million for his reshoot, while Michelle Williams only received $80 PER DAY, (the standard per diem rate) for the reshoot. After the criticism he received, ... [read more]
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2018 Wedding Trends: What to Expect in the New Year

January 18, 2018 by Stephanie and Jeff Padovani
In this article for Book More Brides, By Kylie Carlson of International Academy of Wedding & Event Planning That critical time of year is here, when wedding pros prepare for the New Year by forecasting all of the upcoming trends. Our fourth annual International Wedding Trends Report is full of the latest predictions by the industry’s most trusted experts. We’ve included highlights of this year’s report here so you’ll be prepared to meet the demands of prospective clients as booking season begins. 2018 Design “The focus for 2018 is elegance and a more formal feel,” predicts Sarah Richardson of Leafy Couture. “Wedding ceremonies and receptions will be more grand and opulent even in more rustic settings. Color schemes will be more classic with a white and green timeless feel,” says Richa... [read more]
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How Can I Help You Part Three

January 18, 2018 by Mitch Taylor
This week we wrap up our series of How Can I Help You? YOU Yes, ultimately this is about the most important person in the world...YOU.  When you ask the question...how can I help you? - You is in terms of your potential client.  Let's make them both a WIN-WIN.  Early on in my sales career I read a great book called The Closers by Ben Gay III (Yes...that's his name).  The last two words of that book have stayed with me in my sales career and teachings ever since.  What are the last two words?  Sum Tertius.  Sum Tertius is Latin for "I am third".  Regardless of how you feel about religion (and I don't discuss politics or rel... [read more]
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DJ Tips In Under A Minute: Fake It Till You Make It.

January 18, 2018 by DJ Jay
All right. DJ tips in under a minute from Psychology Today. Seems weird, but it's about this expression if you're not familiar with it, fake it until you make it. You need the confidence. It's something that most DJs don't talk about, most DJs don't address, but I think it's one of the biggest things that separates the great DJs from the not great DJs. The great ones believe everything they do is correct and believe everything they do is for the betterment of their business and themselves. If you're not there yet, you need to start getting there. Start believing the way you do things is right, but be open-minded to changing things too, but fake it until you make it. You want the big wedding market, you want the big club market, practice, earn it, work for it, but believe it's yours already. This is somethin... [read more]
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Making Smart DJ Purchases

January 17, 2018 by Jordan Nelson
The season of new products is upon us. Manufacturers are already rolling out new product announcements for the latest and greatest gear that will hit the shelves in 2018. NAMM, the largest trade show for the music business, is taking place in under 2 weeks. While many DJs rush to purchase needed gear in December to take advantage of available tax breaks, many wait until the new year in hopes of new products that will make our jobs easier, more efficient, and dare I say more fun. If you're anything like me and the scores of other DJs I know, you have an addiction (whether large or small) to the gear aspect of our job. Crystal clear loudspeakers, bright LEDs, and wireless microphones are all tempting toys (I mean tools) that are equally useful and enjoyable. I'm just as eager as the next guy to empty my wall... [read more]
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DJ Mixer Professional 3.6.9 Released

January 17, 2018 by Mobile Beat
Costa Mesa, Calif., Jan. 16th, 2018. -- DJMixerSoft just announced an update to its DJ Mixer Professional. Now at version 3.6.9, it brings compatibility to Apple’s latest macOS 10.13 High Sierra operating system. It also brings support for 8 new high-end DJ controller from Numark, Denon, Reloop, Hercules. DJ Mixer Pro is the industry-leading 4-deck DJ mixing software that delivers beat pounding video and heart pumping mixes. Powerful mixing engine united with an easy to use interface makes mixing your favorite tracks easy. The intuitive user interface allows you to easily cue, loop, slice, scratch and mash your video and audio mixes in per... [read more]
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4 Reasons Wedding Suppliers Websites Fail To Book Brides (And How To Turn Them Into Your Biggest Opportunity 2 of 4)

January 17, 2018 by Terry Lewis
Last week we looked at common website flaws, as promised the way to get your ideal clients hunting you is to offer a signature wedding experience that fulfils every one of your avatars needs. The trap many wedding professionals fall into is they create something THEY love, then hope there is a market for it. The smart approach is to validate demand for what your avatar wants first, then create a service around their desires. Why your site must be professionally designed. Firstly, we are in the wedding industry, and I've yet to meet a bride who does not want professional perfection for all aspects of her day -... [read more]
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Trust The Process Part 1

January 16, 2018 by Mitch Taylor
Trust The Process Part 1 What's your process?  I’m not talking about the sales process this time.  I’m speaking about your planning process, which involves once a client is booked until you perform their event.  Are you missing opportunities for referrals?   If you’re not touching base with your clients at least once every thirty days you’re missing opportunities for referrals and sales before you even perform their event. Not only should you be laying out your process from a follow-up standpoint with email, but what about social media?  Do you have a marketing calendar setup to garner eyeballs, grow and extend relati... [read more]
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The NSA is Listening Are You?

January 15, 2018 by Michael Cordeiro
I've made it one of my goals for 2018 to really invest in some diverse training and learning. This past Saturday I took some time to attend a seminar hosted by the NSA (not the spying one) in Boston. The National Speakers Association is for persons who have a career in public speaking. Most of it's members tour nationally, are keynote speakers at conventions and are authors. The seminar I attended focused on developing your message, getting published and growing your speaking business. The keynote speaker (Mark Lindquist) had taken his business from $10K per year to $250K per year in just three years. Many of the concepts, strategies and ideas ... [read more]
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Creative Lighting Ideas – A Disco Christmas Tree For DJs

January 15, 2018 by Brian S. Redd
Hello, everybody. Today, we're going to build a Christmas tree out of a light stand and micro Scrims and some cool lights to put underneath it. This is a silly lighting video. If you don't like my silly lighting videos, please turn this off right now and go -- I don't know -- watch something else. Watch some Star Wars trailers or something. Anyway, this was inspired by my daughter. Our tree that we have over here is about six and a half feet tall. And the reason we have a tree that tall is because that's about how tall our picture window was and we like the tree to be visible from the picture window the whole thing. But we do have nine foot ceilings in here and my daughter's, like, "What would a nine foot tree look like?" Let's see. Let's make a tree out of this 10 foot tall light stand, which really going t... [read more]
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How to Navigate Politically Charged And Controversial Weddings

January 11, 2018 by Stephanie and Jeff Padovani
Controversial Weddings Recently, 80 zillion men and women who just OMG love the royals got something new to squee about: the upcoming nuptials of Prince Harry and American actress Meghan Markle. I expect Twitter and Instagram to explode during the actual ceremony. I mean that literally. Your computer, if you have the misfortune to be logged on to Twitter or Insta at the time, will blow up in fire and I hope you don’t get injured. But already, this engagement has caused a spot of controversy, when it was reported that Donald Trump was not invited to the wedding because he’s a “serious threat to human rights,” per Harry. According to P... [read more]